As the launch for At&t's "Rethink Possible" campaign, we were tasked to create a large scale cinematic animation telling the story about discovering what possibilities the world holds when we break out of our comfort zone. The first spot create in stereoscopic 3d for Psyop, this became a challenging exploration in character design and story telling. The little fish is possibly the first (and definetely not the last) character completely based on my dog Maisie.


London Internation Awards 2010 (silver), AICP 2011 (honored), 


Director: Psyop

Creative Director: Jon Saunders

Creative Director: Eben Mears

Executive Producer: Lucia Grillo

Producer: Nancy Nina Hwang

Associate Producer: Sean Sillivan

CG: Pakorn Bupphavesa, Dave Barrosin, Todd Akita, Damon Ciarelli, Alvin Bae, Andy Jones, Ciaran Moloney, Miguel Salek, Ed Manning, Jimmy Gass, Lee Wolland, Rie Ito, Tom Cushwa, Dan Fine, Jae Ham, Michael Shin, Larry Ruppel, Anderson Ko, Jason Goodman, Xuan Siefert, Keith Kim

Compositing: Jason Conradt, Borja Pena, Nick Tanner, Gabriel Regentin, Julian Ford, Jeen Lee, Fred Kim

Design: Jon Saunders, Ben Chan, Daphne Yap, Gordon Waltho, Lutz Vogel, Scott Brisbane

Music Company: Emoto, Los Angeles

Music Composer: John Adair